Top 20 Q&As Knowledge

Your AI Agent is only as good as the knowledge you feed it. The better prepared it is, the more it converts. In fact, the difference between a “meh” bot and a revenue-harvesting AI closer comes down to whether it nails the questions your customers actually ask.

We’ve seen it across industries—mortgage, insurance, coaching, real estate, legal, and beyond: the businesses that win are the ones whose AI Agents can confidently answer tough questions, handle objections, and guide people straight to action.

So here’s your cheat sheet: the 20 must-have Q&As to feed your AI Agent's knowledge. 

1. What is [Your company name]?
   👉 This is your AI Agent’s opening handshake. Keep it short, clear, and benefit-driven.
2. What makes you different from others?
   👉 This is your chance to stand out. Highlight your unique value prop, guarantees, or differentiators.
3. What do you offer? / Tell me more about your services
   Summarize your core offers clearly and simply. No jargon, just benefits.
4. Who do you work with? Is this for me?
   👉 Have specific scenarios (first-time buyer, refinancing, business coach, home services) built in.
5. How much does it cost?
   👉 Be upfront. Share clear pricing or ranges, plus how ROI/value outweighs cost.
6. How long does it take?
   👉 Whether it’s delivery, approval, or results—timeframes are a dealmaker.
7. Am I eligible? / Do I qualify?
   👉 Set clear criteria. Example: “Credit score over 580? Great—you’re in range”.
8. What’s the next step?
   👉 Direct to action: book a call, apply, or schedule. Smooth, no friction.
9. Why should I trust you?
   👉 Drop social proof—case studies, testimonials, or ROI stats like “737% more applications for Beeline”.
10. Do you have examples or case studies?
    👉 Showcase proof of success in their industry.
11. Where do I start? / How do I sign up?
    👉 Clear CTA: link to booking or application page.
12. Can you help me with [specific situation]?
    👉 Mortgage refinancing? Coaching package? Insurance coverage? The AI should tailor replies.
13. What happens after I book/apply?
    👉 Walk them through the process—confirmation, next steps, and timeline.
14. What if I have questions later?
    👉 Reassure with 24/7 availability plus human follow-up if needed.
15. Is this safe/secure/compliant?
    👉 Use compliance guardrails: “We’re built with Guardian Engine to protect your data and meet industry standards”.
16. What results should I expect?
    👉 Share benchmarks: conversion lifts, ROI ranges, or case study stats.
17. Do you offer free trials or guarantees?
    👉 Make sure your AI shares risk-free ways to get started.
18. Can I see reviews or testimonials?
    👉 Load in quotes, ratings, or short success stories from past clients.
19. Do you work in my area/region?
    👉 Localize where relevant (cities, states, service areas).
20. How do I contact support if I need help?
    👉 Provide a clear fallback: phone, email, or direct rep contact.

Your AI Agent is your always-on sales teammate. When it’s trained on these 20 core questions, it stops being just another widget and starts acting like your best rep, answering instantly, handling objections, and guiding every prospect to the next step.

Load these in, test them out, and watch your conversations turn into conversions.