Expand Knowledge Base
Your AI Agent is only as smart as the knowledge you feed it. The more complete and well-structured your knowledge base, the better it will handle questions, close deals, and sound like a trusted expert instead of a script.
The good news? The Quick Agent Setup in MagicBlocks has already done some of the heavy lifting for you. It crawls your website, pulls in your offers, FAQs, and service details, and gives your Agent a decent starting point of knowledge. From there, you can expand and refine it using the checklist below.
Core Files to Include in Your AI Agent’s Knowledge
- Company Overview
About page or intro doc
Your “What is [Company Name]?” elevator pitch - Products & Services
Service brochures or one-pagers
Pricing sheets or package details
Features & benefits lists - Pricing & Eligibility
Pricing tiers, estimates, or fee ranges
Eligibility requirements (e.g., credit score for mortgage, qualifications for coaching, coverage limits for insurance) - Policies & Guarantees
Refund / money-back guarantees
Free trial terms
Compliance/legal disclaimers (especially for finance, insurance, legal, healthcare) - Case Studies & Testimonials
Client success stories
ROI stats or benchmarks (like Beeline’s 737% more applications)
Social proof quotes and ratings - Objection Handling Content
“Why us vs competitors” battlecards
Answers to common objections: too expensive, too complicated, we already use X - Step-by-Step Processes
What happens after booking/applying
Onboarding process guides
Timelines for delivery/results - FAQs
General FAQs (shipping, timelines, after-hours support, regional availability)
Industry-specific FAQs (mortgage rates, insurance coverage, fitness coaching packages, etc.) - Contact & Support Info
Human handoff details (phone, email, support hours)
Escalation rules if the AI can’t resolve something - Ongoing Offers & Promotions
Seasonal campaigns
Limited-time discounts
Referral or upsell programs
Think of your knowledge base as your AI Agent’s playbook. With these 10 file types uploaded and structured, plus the solid foundation already pulled in by the Quick Agent Setup, your Agent stops being “just a chatbot” and starts acting like your best-trained rep.
Set it up once, keep it updated, and watch your AI Agent convert conversations into revenue.