SMS
Once your SMS Agent is configured, it’s time to take it live so it can engage users directly via text messages — answering questions, qualifying leads, and continuing conversations beyond your website.
Going live with SMS means your MagicBlocks Agent can:
- Respond to incoming SMS messages in real-time
- Continue conversations started on your website
- Trigger SMS follow-ups from specific journey blocks
- Notify you or your team via SMS for qualified leads
This turns your Agent into a mobile-first sales assistant, active 24/7 on your business number.
What You Need Before Going Live
Before activating SMS, make sure:
- Your Twilio account is connected
- You have an active Twilio phone number
- Your SMS channel is enabled for the Agent
- Your Journeys include SMS actions or follow-up rules (if needed)
Not done yet? Follow the full setup guide:
Create an AI SMS Agent
How to Go Live with SMS
There are two ways your Agent can operate over SMS:
1. SMS-Only Agent
Your users text your number directly.
The Agent replies and handles conversations end-to-end inside SMS.
Use this when:
- You want an SMS autoresponder
- Leads text your business number to inquire
- You serve industries where texting is preferred (mortgage, services, coaching, local businesses)
User experience example:
User: Hi, do you do roof repairs?
Agent: Hey! 👋 Yes we do. Where is your property located?
2. SMS Follow-Up After Website Chat
Your Agent chats on your site first, then continues the conversation via SMS automatically.
Great for:
- Booking follow-ups
- Quote delivery
- Reminder sequences
- Lead nurturing
- Drop-off recovery
Example flow:
Website Chat | SMS Follow-Up |
|---|---|
User visits your site & chats | Agent sends SMS with link, reminder, or offer |
User leaves site | Conversation continues on mobile |
Automation example:
User shares phone → finishes chat → Agent sends SMS
“Thanks for chatting! Here’s your quote link 👉 …”
Real-World Use Cases
Use Case | What Happens |
|---|---|
Lead follows up via SMS | Continue the conversation & qualify |
Hyper-fast sales response | New lead triggers SMS to your team |
Appointment reminders | Reduce no-shows with smart reminders |
Drop-off recovery | “Hey, looks like you left — want help?” |
SMS opt-out automation | Allow users to unsubscribe via text |
Benefits of SMS Follow-Up
Benefit | Description |
|---|---|
Instant response | Reach users directly after they leave your site |
Higher conversions | Follow up while interest is fresh |
Personal touch | Continue the same tone and Persona from the web |
Seamless automation | Lead Transfer and Twilio handle everything |
24/7 reachability | Keep leads warm, even outside business hours |
Common Configurations
Type | Example | Setup |
|---|---|---|
Sales follow-up | “Hey Alex, still interested in our AI agent setup?” | Add Send SMS action in “Get in Touch” block |
Booking confirmation | “Your demo with MagicBlocks is confirmed for 3PM.” | Add Send SMS action in “Book a Call” block |
Internal alert | “New lead: Alex (415-555-8922)” | Add Send SMS → Notify Team |
Abandoned chat | “We saw you didn’t finish — want help?” | Trigger SMS when user drops off mid-chat |
SMS vs Web Conversations
Feature | Website Chat | SMS Follow-Up |
|---|---|---|
Where it starts | On your website | On user’s phone |
How it’s triggered | Embedded chat | Action or Lead Transfer |
Response speed | Instant (browser) | Instant (mobile) |
Tone | Rich, detailed | Short, direct |
When it happens | During live visit | After visit or trigger event |
Testing Before Live
Run through these checks:
- Send yourself a test SMS
- Trigger the SMS from a Journey action
- Check for correct reply behavior
- Verify timezone + country code formats
Pro Tips for SMS Going-Live
Best Practice | Why |
|---|---|
Keep messages short | SMS = concise, punchy engagement |
Add personalization | Use tags like
for natural tone |
Ensure opt-in consent | Compliance + better user trust |
Align tone with chat persona | Consistency = trust |
Test with your own phone first | Validate speed & UX |
Troubleshooting
Issue | Cause | Fix |
|---|---|---|
SMS not sending | Twilio not connected | Reconnect in Connections → Twilio |
Wrong phone number | Invalid or missing country code | Use international (+1, +62, etc.) |
Duplicate SMS | Multiple actions triggering | Check Journey logic |
No reply from user | Message too long or filtered | Keep messages concise |
Consent issues | No opt-in flow | Add phone permission step in Journey |
Why It Matters
Your website Agent captures interest.
SMS keeps that interest alive.
By going live with SMS, your AI doesn’t stop when the chat ends — it becomes a persistent, mobile-ready assistant that drives conversions through real-time text engagement.
Your Agent, Now in Their Pocket
With SMS activated, your Agent doesn’t sit on your homepage waiting — it travels with your prospects and customers, continues conversations, and closes deals in the one inbox they always check: their text messages.