---
title: "Expand Knowledge Base"
url: "https://help.magicblocks.ai/en/article/expand-knowledge-base"
language: "en"
last_updated: "2025-11-14T16:33:45.830Z"
---

# Expand Knowledge Base

Your AI Agent is only as smart as the knowledge you feed it. The more complete and well-structured your knowledge base, the better it will handle questions, close deals, and sound like a trusted expert instead of a script.

The good news? The **Quick Agent Setup** in [MagicBlocks](https://magicblocks.ai/hc) has already done some of the heavy lifting for you. It crawls your website, pulls in your offers, FAQs, and service details, and gives your Agent a decent starting point of knowledge. From there, you can expand and refine it using the checklist below.

## Core Files to Include in Your AI Agent’s Knowledge

1.  **Company Overview**  
    About page or intro doc  
    Your “What is \[Company Name\]?” elevator pitch
2.  **Products & Services**  
    Service brochures or one-pagers  
    Pricing sheets or package details  
    Features & benefits lists
3.  **Pricing & Eligibility**  
    Pricing tiers, estimates, or fee ranges  
    Eligibility requirements (e.g., credit score for mortgage, qualifications for coaching, coverage limits for insurance)
4.  **Policies & Guarantees**  
    Refund / money-back guarantees  
    Free trial terms  
    Compliance/legal disclaimers (especially for finance, insurance, legal, healthcare)
5.  **Case Studies & Testimonials**  
    Client success stories  
    ROI stats or benchmarks (like Beeline’s 737% more applications)  
    Social proof quotes and ratings
6.  **Objection Handling Content**  
    “Why us vs competitors” battlecards  
    Answers to common objections: *too expensive*, *too complicated*, *we already use X*
7.  **Step-by-Step Processes**  
    What happens after booking/applying  
    Onboarding process guides  
    Timelines for delivery/results
8.  **FAQs**  
    General FAQs (shipping, timelines, after-hours support, regional availability)  
    Industry-specific FAQs (mortgage rates, insurance coverage, fitness coaching packages, etc.)
9.  **Contact & Support Info**  
    Human handoff details (phone, email, support hours)  
    Escalation rules if the AI can’t resolve something
10.  **Ongoing Offers & Promotions**  
     Seasonal campaigns  
     Limited-time discounts  
     Referral or upsell programs 

Think of your knowledge base as your AI Agent’s playbook. With these 10 file types uploaded and structured, plus the solid foundation already pulled in by the Quick Agent Setup, your Agent stops being “just a chatbot” and starts acting like your best-trained rep.

Set it up once, keep it updated, and watch your AI Agent convert conversations into revenue.